Improve your Business Development
Motivate Yourself: In challenging times, the level of activity must be more than the level of business downturn in order to combat the recession
Set clear and achievable GOALS: Use the SMART system: Specific, Measurable, Achievable, Realistic and Timely.
Manage what you do with your TIME: Productivity is doing the RIGHT thing. We all have the same amount of time available to us!
Define and map your processes: Analyse what your business actually does in terms of repeated activities – write them down and start improving them. Systemise your business.
Identify at least 5 ways to generate leads: don’t depend on the strategies that got you leads in past – times have changed!
What’s your USP and do you have a Guarantee? – no point loosing good leads at the final hurdle. Define your Uniqueness, let people know what it is and use this to convert leads to customers.
Manage your cost base: give value while at the same time being competitive.
Develop and manage your budgets: investigate variances then go fix them.
Look after your customers: it costs six times more to get a new customer than it does to retain an existing one.
SELL, SELL, SELL: with attention to customer needs, value for money, efficiency and an attitude that will entice people to deal with you.
